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How Proper Packaging Affects Your Brand

Packaging is an important factor in almost any branding strategy, and because a package is an extension of the brand, the way a product is packaged can greatly impact its success and how potential consumers perceive it. The impression that people get from the packaging will extend to their overall impression of the brand, and the appearance of a product is among the very first connections the consumer makes with a brand, which is why companies put considerable resources into developing the perfect package. (more…)

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In-Mold Label Tube Printing

In-mold labeling is one of the most permanent labeling techniques, and if you want your tube to have a label that looks like an integral part of it, in-mold labels are the way to go. This labeling is intended to be a permanent feature of the tube.
In-mold labels differ from paper or normal print labels in that they are inscribed with more accuracy, using more complex methods of thermo-forming, blow molding, and injection molding.
The above three methods are the most widely used with in-mold labeling, and they determine the final quality and appearance of the label. If you are an industrial manufacturer, and you require this method of labeling, CTL Packaging has customized solutions to meet your needs. (more…)

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The Future Looks Bright

CTL Packaging USA CEO Manuel Diez agrees that advanced manufacturing is more than equipment, robots, and computers. He says it’s a mind-set involving continuous training, researching, and testing to manufacture products better, faster, and cheaper. (more…)

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